In the Hublot Big Bang e Tradition and Innovation Merge

Hublot first released the Big Bang in 2005. Since then, this model has come to embody Swiss watchmaking in the third millennium unlike few other. Two years ago, the first connected version of the Big Bang made its debut and now, Hublot is unveiling the Big Bang e: The new incarnation of the brand’s Art of Fusion ethos. Here, tradition and innovation merge, cutting edge materials with the latest digital technology.
Full of sophistication and advanced technology, the Big Bang e fits in perfectly with Hublot’s watchmaking tradition. All the codes that have helped build the brand’s reputation thus far can be recognised instantly. The case is cut in a “sandwich” construction, a style invented in 2005. The design of the screws and pushers, the scratchproof sapphire crystal, and its rubber strap (invented in 1980 for the Classic model) – leave no doubt that this is a true Big Bang.

The Big Bang is available in a 42 mm case, made from a choice of titanium or ceramic. The hour numerals are metallised underneath the scratchproof sapphire crystal, which is covered with a high definition touchscreen. Just like a mechanical version of the Big Bang, its rotary crown with integrated pusher is used to activate the controls for its electronic module.
The case is water-resistant up to 3 atm.

Transferring their traditional expertise into this new digital environment, the designers have developed new watch functionalities. Apart from the “Time Only” analogue function, the Big Bang e features interpretations of traditional watch complications, such as a Perpetual Calendar with a moon phase or a second GMT time zone, which presents the earth in a realistic way. These functionalities have been revisited and enhanced to take advantage of the possibilities offered by the digital world.
Powered by Wear OS by Google, the Big Bang enables customization to the smartwatch experience. The wearer can access apps, Google Assistant and Google Pay; one can swipe to helpful information and messages. In addition, dials specifically created by the Hublot ambassadors and Friends of the Brand will be gradually unveiled.

Available as soon as the Big Bang e is released, the first edition is part of the #HublotLovesArt movement: a series of eight dials stemming from the imagination of storytelling artist Marc Ferrero. Every three hours, the dial changes colour, meaning eight creations are displayed in sequence over a 24-hour-period. Each of these is based on a specific colour: Happy Yellow, Magic Blue, Orange Dynamite, All White, Lucky Green, Magic Red, Rainbow Spirit and Black Magic. And that is not all. Every full hour is marked with the appearance of a five-second-animation. This adds a touch of colour and rhythm to different movements throughtout the day.

Inside the Big Bang e lies a Lithium-Ion induction battery with a life of approximately one day.
Hublot produces in two different editions: one in titanium and one in black ceramic.

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